TechRadar’s PhotoRoom review

Review

PhotoRoom, a revolutionary AI-powered tool, is making background removal and image editing effortless and accessible for online businesses. Available as a mobile app for iOS and Android, as well as a web-based tool, PhotoRoom uses AI technology to automate the process of removing backgrounds and placing subjects in new settings with accurate shadows. With just a few taps, users can easily cut out subjects, add virtual backgrounds, and export images optimized for different social media platforms.

What sets PhotoRoom apart is its user-friendly interface and impressive results. While it may not be perfect, the AI technology behind PhotoRoom does a commendable job of matching backgrounds and shadows to the original image’s lighting. The majority of virtual backdrops give the impression of genuine placement within the scene or professional-level production. For those who want more customization, PhotoRoom allows users to generate custom backgrounds using simple text prompts, providing endless possibilities.

PhotoRoom also offers a Pro subscription, which removes the PhotoRoom logo from high-resolution exports, unlocks batch editing support, and grants access to a catalog of templates for various purposes. Users can create stunning promotional imagery, design studio-style imagery for online stores, and even convert self-portraits into professional headshots. Although professionals may find some limitations, PhotoRoom is a powerful tool for most users who want to quickly generate high-quality promotional content without the need for design software expertise.

In terms of pricing, PhotoRoom offers a free version with limited features and a Pro subscription with additional benefits. The Pro plan’s cost varies depending on the renewal period chosen, starting at $4.99 per week in the US. The subscription removes the PhotoRoom logo watermark, unlocks batch editing and high-resolution exports, and provides access to a wide range of backgrounds and templates.

The interface of PhotoRoom, whether accessed through the app or web, is designed to be simple and intuitive. Users can select images, apply the background removal tool, and explore preset templates with a single click. Each template can be easily customized by repositioning and resizing components, and users can make adjustments using intuitive toggles and sliders. PhotoRoom also offers a variety of AI-generated backgrounds, allowing users to browse by category or create custom backgrounds using simple text prompts. The tool’s cutout feature is exceptionally accurate, with AI effectively recognizing and removing subjects from images.

While there are cheaper alternatives for background removal and fully-fledged image editing solutions available, PhotoRoom offers a unique combination of ease of use, powerful AI technology, and a vast library of settings and templates. For businesses looking to create professional-grade promotional imagery and effortlessly place subjects in different environments, PhotoRoom is an excellent investment.

As an AI-powered image editing tool, PhotoRoom has the potential to revolutionize online businesses’ promotional imagery. With its user-friendly interface, accurate background removal, and impressive results, PhotoRoom is a valuable asset for businesses looking to enhance their marketing graphics and create stunning visual content. Whether used on a smartphone or web browser, PhotoRoom offers a seamless experience and a wide range of features and customization options. Overall, PhotoRoom is worth considering for those who want to effortlessly generate pro-grade promotional imagery without the need for advanced design skills.